Apple rakes in 79.2% of smartphone profits last year

As the tradition goes, Apple(apple.com) continues to rake in the most profit in the global smart-phone market, with the report claiming a figure of 79.2 percent of the overall industry and $44.9 billion overall operating profit for last year.behind issuing phone sales figures, market research firm Strategy Analytics has shared its report on profits made by smartphone manufacturers in 2016.
Korea Herald cites the Strategy Analytics report to claim Apple`s global profits alone were at 79.2 percent, which is significant, but much less than in previous estimates, such as Q3 2016, once according to BMO Capital Markets it garnered 104 percent of the whole industry`s profits.These numbers highlights Apple`s abilities of maximising profit margins by minimising product cost and not competing on price, something that other OEMs haven`t been able to crack.The company also doesn`t have a budget or affordable smartphone lineup, with its cheapest phone being the SE.
In comparison, Samsung(samsung.com) scored 14.6 percent of global smartphone industry profit in 2016, as per the latest Strategy Analytics report, and managed to rake in only $8.3 billion of operating profit last year - much credit for this goes to the 7 fiasco.The entire smartphone industry is estimated to have $53.7 billion in profit.
Chinese manufacturers Huawei, Oppo, and Vivo all managed to rake in a positive share of the global smartphone industry`s profit last year, the report added.Huawei(huawei.com) accounted for 1.6 percent in global profit, Oppo grabbed 1.5 percent, and Vivo accounted for 1.3 percent in the global smartphone market.
While the numbers are wonderful for Apple, as we mentioned it still shows a decline in profit share over the years.Apple`s upcoming iPhone 8 is also told to be a costly device to produce in view of the fact that of the rumoured introduction of expensive displays, and other improvements in hardware.The company is scheduled to three smart-phones this year, and the most premium iPhone 8 is said to be priced north of $1,000 to keep Apple`s profit balance intact.